Services / What we do

AI Search Optimization Services.

Ranking On Google No Longer Means Being Cited By AI

AI assistants now answer a large share of buying research, and being cited by them is a different job from ranking. Analysis in 2026 found under a tenth of the sources cited by ChatGPT, Gemini and Copilot rank in Google's top ten, and the share of AI Overview citations coming from top-ten pages fell from 76% to 38%. We work on citation, not position.

Build

The GEO Work We Do

What each part of the programme involves.

Web applicationsEnterprise softwareAPI developmentModernisationSupport
Mobilise

AI Visibility Audit

Running the prompts your buyers actually use across ChatGPT, Perplexity, Gemini and Google AI Overviews, then recording how often you appear, against which competitors, and whether what is said about you is accurate.

iOSAndroidCross-platformApp APIsMaintenance
Experience

Prompt Mapping

Keywords do not transfer. A Google search averages around three words; a ChatGPT prompt runs closer to sixty. We build the question set that matters, including comparison prompts naming you against rivals.

User researchUX strategyUI designPrototypingDesign systems
Connect

Content Restructuring

Answers placed first, self-contained sections that still make sense lifted out of context, comparison tables, and original figures. Research on citation behaviour consistently finds content carrying statistics and sources gets cited more.

Cloud platformsAPI ecosystemsData integrationAutomationMigration
Operate

Third-Party Presence

AI engines favour sources you do not own. Review platforms, industry publications, directories and the communities where your category gets discussed carry more weight in a citation than your own about page.

SAP Business OneCustom ERPBusiness intelligenceBillingWorkflow automation
Assure

Technical Retrievability

Crawler access for AI bots, server-rendered content, clean structure and regular freshness updates. We will also tell you which popular tactics do nothing, including llms.txt, which Google has publicly called unnecessary.

Manual QAAutomationMobile testingPerformanceMaintenance
Grow

Measurement And Reporting

Citation share across your prompt set, share of voice against competitors, and AI referral traffic, which needs deliberate setup because most of it arrives with no referrer and is invisible by default.

SEOPaid campaignsSocial mediaEmail marketingPR & branding

The Engagement Models We Offer

Six ways to work with us.

Our Process

1

Discover

Baseline citation share across your prompt set, and what AI currently says about your brand.

2

Define

The prompts worth winning, the pages that need to exist, and the sources worth pursuing.

3

Build

Content restructured and published, technical fixes shipped, outreach run in monthly batches.

4

Test

Prompts re-run after each batch, so we can see which changes moved citation and which did not.

5

Launch & support

Monthly reporting on citation share and referral conversions, with a quarterly review of the prompt set.

Ready To See Where You Stand In AI Answers?

Send us five questions a buyer would ask before choosing a company like yours. We will run them and show you who gets named today.

Plan your project

FAQs

SEO earns positions in a list of links. GEO earns mentions inside a written answer. They share foundations like clean structure and authority, but ranking no longer predicts citation, which is why the two are measured separately.

By frequency. The same prompt returns different answers each time, so we track how often you appear across a fixed prompt set, how that compares with competitors, and what the visitors who do arrive go on to do.

There is no evidence that it does, and Google's own guidance lists it among tactics it considers unnecessary. We will add one if you want it, but not in place of work that has evidence behind it.

Technical and structural changes can register within weeks, because AI systems re-crawl often. Third-party presence and brand authority take months, and that is usually the part deciding whether you get cited at all.

That is fixable, and it is part of the audit. Incorrect claims usually trace back to an outdated page, a stale directory listing or a third-party article, and the correction has to happen at the source.